Tuesday, 17 November 2015

Form Research Double Page Spread

Double Page Spread
The double page spreads usually have the artists name biggest across one page so it is very clear that they are the one from the font cover. The colour palette links to the colour palette from the front cover so it makes everything link together. The colours on the double page spread usually are associated with the artist/band. For example, Wiz Khalifa has a double page spread with black and yellows being the colour palette, linking to his successful song "Black and Yellow" and Nicki Minaj has a pink double page spread, a colour stereotyped to women, and linked to her through her perfumes called pink. The main image often takes up the equivalent of a page, because the article is about them, and then it is easier for the reader to find. The image varies shot types from different magazine brands; in some they like to have a long shot, and some like to have a medium close up or a medium shot. The variety of shots means that they can suit it to the article, for example, if an article was about a persons life, then they might want to have a long shot to show they whole person. The masthead is the biggest text on the page and can be in any typography depending on the type of article it is, if the article is a serious one, then it is more conventional to have a serif font connoting formality. Underneath the masthead there is usually a sentence saying what the article is or something about the artist, to give the reader a bit of information before they begin to read the article. The first letter at the start of the article is usually a lot bigger than the rest, this might be to show the reader that this is the start of the article. Some of the double page spreads are question and answers, when it is like this, the questions are often in a colour and bold, to stand out and to show that it isn't the artists response. The answer of the artist is usually in black underneath each question and written exactly how they speak so the reader knows that it is them who responded and can feel as though they can get to know them more. However, if the article is about a topic or more of a story, then it will be written in columns like a normal article. Some articles have subheadings throughout which are in bigger, bolder writing so the reader can see the section they want to read about and then go to that. Often between columns or paragraphs, there is a pull quote from the article that will be in a bigger font, bold and often a different colour to make it stand out from the rest of the writing. This pull quote is generally highlighted or in a box so that it is eye-catching for the reader. The colour of the box or highlight still follows the colour palette of the double page spread. On the double page spreads, the page numbers are either in the bottom corners of each page or in the middle, this is because if the reader is skimming the pages, they can just look at the bottom for the numbers instead of stopping to see if it is the right article they wanted to find.

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